Category NEWS

2026 ISO AURA CUP Hai Phong Rock Fishing Tournament Successfully Concluded

2026 ISO AURA CUP Hai Phong Rock Fishing Tournament Successfully ConcludedAURA Joins Hands with Partners to Promote International Rock Fishing Exchange On March 14, 2026, the highly anticipated ISO AURA CUP Hai Phong Rock Fishing Tournament was successfully held in the magnificent coastal waters of Hai Phong, Vietnam. The event brought together outstanding rock fishing anglers from across Vietnam, showcasing the rapid growth and enthusiasm of the country’s rock fishing community in recent years. The tournament was organized by AURA JP, with strong support from many partners and organizations, ensuring…

【New Release】AURA Saber-LC – Officially Launching November 2025

The long-cast model of Saber-RX.A triangular cone–shaped float that combines excellent visibility with high sensitivity.An arrowhead design built to cut through waves at high speed — a long-range specialist that delivers both visibility and responsiveness. 🔹Product FeaturesThe Saber-LC is the long-cast upgraded model of Saber-RX.Its distinctive triangular cone body, paired with a compact size of 27.9mm × 43.4mm,delivers arrow-like penetration through wind and waves, ensuring stable flight and precise long-distance casting.The streamlined shoulder-edge design and well-balanced buoyancy distributioneffectively reduce air resistance, increasing both casting distance and accuracy.A high-visibility colored top…

【New Release】AURA Rex-LC – Officially Launching November 2025

The long-cast model of Rex-RX.A clean, minimalist design focused on superior operability and sensitivity.Simple in appearance, exceptional in control — the perfect balance between long-distance casting and responsiveness. 🔹Product FeaturesThe Rex-LC is the long-cast evolution of AURA’s classic Rex-RX.It inherits a streamlined, no-frills design free of unnecessary structures.With a body size of 26.3mm × 42.9mm, it maintains a low-drag flight path through the air,ensuring stable and accurate long-distance casting.The smoothly rounded lower body enhances underwater stability,allowing even the subtlest bites to be transmitted instantly to the line, combining high operability…

【New Release】AURA ONAGA-LC2 – Officially Launching November 2025

The long-cast model of ONAGA RR2.A tail-long–specific design that allows anglers to read bite signals through the tilt of the float.A long-range signal specialist built to dominate tail-long fishing. 🔹Product FeaturesThe ONAGA-LC2 is an advanced long-casting model in the ONAGA series,engineered specifically for tail-long fishing strategies and high-precision long-distance casting.Its narrowed shoulder profile and tilted top structure,combined with a streamlined body measuring 25.7mm × 43.3mm, effectively reduce air and water resistance,delivering stable long casts and rapid water entry.The visually readable tilted top design clearly reflects bite direction and strength,enabling precise…

【New Release】AURA ONAGA-LC1 – Officially Launching November 2025

The long-cast model of ONAGA RR1, featuring an ultra-high sensitivity float body with exceptionally low water resistance.A precision-engineered design that balances offense and control, making it the ultimate weapon for conquering low-activity fishing conditions. 🔹Product FeaturesThe ONAGA-LC1 adopts a teardrop-shaped mid-body design,with a slim profile of 24.7mm in diameter × 43.7mm in overall length, delivering low water resistance and rapid response.A stable center of gravity combined with a 13.5g weight effectively reduces interference from wind and waves,allowing even the faintest bites to be transmitted instantly.Suitable for fishing from rocky shorelines…

【New Arrival】AURA Master-LC – Officially Released in November 2025

Long-Casting Model of Master-RX Featuring an excellent underwater diving posture, Master-LC is highly suited for bottom-fishing techniques and deep-water targeting.A dual-purpose model that combines long-distance casting performance with precise bottom-fishing control. 🔹Product Features Master-LC is the long-casting upgrade of AURA’s classic Master-RX.Its thick, stable short-body design combined with a 19.8g weight configuration delivers consistent long-distance casting, even when using multi-section rigs, while effectively resisting wind and wave interference.The low-center-of-gravity design ensures an outstanding diving posture underwater, allowing the float to stay close to the bottom and transmit bite signals clearly.Ideal…

【New Arrival】AURA BASIC CHINU – Officially Released in November 2025

A spherical float design that maintains excellent stability during flight and water entryAuxiliary color scheme for clearly detecting early bite signalsRock-solid stability – a basic spherical float engineered for black bream (Chinu) fishing 🔹Product Features Featuring a classic flattened spherical design combined with a 16.7g body weight,AURA BASIC CHINU delivers outstanding stability during casting and splashdown,remaining steady even in headwinds and rough water conditions.The three-stage Red / Yellow / White color layout enhances surface visibility,allowing anglers to accurately read subtle early bite signals.Easy to handle for beginners yet trusted by…

[New Arrival] AURA Salt Neutralizer Launching October 2025

“Salt residue is silently shortening the life of your fishing gear!” After every saltwater fishing trip, residual salt left on your gear causes rust and corrosion. Specially designed for anglers, AURA Salt Neutralizer removes salt with just a simple spray—restoring your equipment to a clean state, extending its lifespan, and keeping it ready for your next adventure. 🔹Features Salt Neutralization: Effectively prevents rust and corrosion caused by seawater Wide Application: Suitable for reels, rods, lures, zippers, and metal parts Easy Maintenance: Spray, wait 2 minutes, then rinse with fresh water…

【New Release】AURA Rock Fishing Rig Charm (Limited Edition)

In September 2025, AURA proudly launches a brand-new limited item — the AURA Rock Fishing Rig Charm!Tired of tangled rigs and frustrating knots? This handy item, designed especially for rock fishing anglers, makes rig storage, organization, and replacement smoother than ever! 🔹 Features Multi-rig storage & quick replacementStore multiple leaders, hook rigs, or float rigs neatly. Prevent tangles and knots, and replace instantly without hassle — more efficiency in actual fishing. Portable hanging designEquipped with hanging holes, it can be attached directly to a life jacket, rock fishing bag, or…

2025/9/15 【AURA Eyeglasses Cleaning Solution】 New Release!

Have you ever experienced blurry lenses while fishing or engaging in outdoor activities, affecting your judgment and safety?Oil, fingerprints, and sea breeze salt often leave polarized lenses looking cloudy. This cleaning mousse features a gentle, alcohol-free formula that effectively removes oils and smudges from your lenses while protecting coatings from damage. Suitable for all high-quality polarized sunglasses and eyewear, it keeps your lenses clear whether you’re fishing, driving, or enjoying outdoor sports, ensuring your vision remains sharp and safe. With added anti-fog and moisturizing ingredients, it not only cleans thoroughly but…

2025/3/3 AURA Brand Identity Update

Since its founding in 2007, AURA Fishing Tackle has adhered to the philosophy of “High Quality, Fair Price”, steadily cultivating the fishing market and earning the trust of countless anglers. As we enter 2025, we celebrate a major milestone in our brand’s development—an official alliance with Dongjiang Fishing Tackle Co., Ltd. (Taiwan). Together, we will focus on new product development and production, while actively expanding into overseas markets and distribution channels in Japan, Taiwan, China, and Vietnam. This is not only a strategic upgrade, but also a symbol of AURA…

2025/5/5 【AURA Zipper Lubricant】 New Release!

Have you ever experienced a zipper getting stuck and unable to move smoothly during fishing or outdoor activities?Salt from the sea breeze, sand, and debris are common causes of the problem. Now, AURA brings you the solution – the Outdoor Zipper Lubricant is officially here! This lubricant effectively prevents salt lock-up, sand blockage, and zipper malfunction.It is suitable for all types of zippers made from both metal and plastic, including those on fishing gear, outdoor clothing, and diving bags. With multiple protective functions—anti-rust, water-repellent, and anti-salt—it not only restores smooth…